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Library/Stanford Graduate School of Business

K63Case study

Asurion (A): Two Stanford MBAs and a Towing Company

Bryan Danielson, Garth Saloner. (2026)

Stanford GSB Case E960A, 28 pp

Existence verified against the publisher's catalogue; content not read.

SourceVERIFIED (existence only)

Full citation

Bryan Danielson, Garth Saloner. (2026). Asurion (A): Two Stanford MBAs and a Towing Company. Stanford GSB Case E960A, 28 pp.

https://www.gsb.stanford.edu/faculty-research/case-studies/asurion-two-stanford-mbas-towing-company

This page describes a work published elsewhere. The summary, where present, states what the authors claim; it is not the school's position. Read the source before quoting a figure.