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O19Case study

Louis Robert (C): July 1995

Leleux, B., and Muzyka, D. (1995)

INSEAD, Reference 4450, published 31 Dec 1995, 22 pages

Existence verified against the publisher's catalogue; content not read.

SourceVERIFIED (existence only)

Full citation

Leleux, B., and Muzyka, D. (1995). Louis Robert (C): July 1995. INSEAD, Reference 4450, published 31 Dec 1995, 22 pages.

https://publishing.insead.edu/case/louis-robert-c-july-1995

This page describes a work published elsewhere. The summary, where present, states what the authors claim; it is not the school's position. Read the source before quoting a figure.